Collection: Strategy_1_standard_price

🎯 Strategy 1: Standard Price Products

βœ… Definition:
These are products where you keep the same stable price on Shopify, Shopee, Lazada, and TikTok.

βœ… Typical Characteristics:

  1. Premium or Branded Items

    • You need consistent perceived value (e.g., branded cosmetics, electronics).

    • Big discounts can damage brand positioning.

  2. Low-Margin Products

    • Your profit margins are slim, so you can’t afford aggressive discounts.

  3. Steady Demand

    • Products that sell reliably without relying on promotions.

  4. Less Price-Sensitive Audience

    • Buyers choose you for trust, authenticity, or exclusivity, not price.

  5. Regulated Pricing

    • MAP (Minimum Advertised Price) restrictions from brands or distributors.

  6. Complex Inventory

    • Products where inventory must stay in sync perfectly (to avoid errors).

  7. Small Catalog

    • Easier to keep prices aligned across all channels.

  8. Professional Image

    • You want all listings to look premium and not like β€œbargain bin” discounts.

  9. High Repeat Purchase Rate

    • Customer loyalty is built on consistent experience and pricing.

  10. Non-seasonal or evergreen

    • Demand is stable all year.

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